Loyalty Engine

A comprehensive enterprise-ready loyalty engine that scales with your business

Launch and manage multiple omnichannel loyalty programs from a single system and deliver personalized customer experiences across touchpoints using our powerful rule engine.
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Powering loyalty programs for enterprises across the globe

10
mn+

Choice of rewards

$
22
bn+

In GMV​

65
mn+

End users

1
mn+

Merchants          

3
K+

Customers worldwide​

55
+

Countries covered

Program Configuration

Customize your programs with exhaustive settings to suit your exact business needs.

  • Multiple Loyalty Programs
    LBMS gives you the flexibility to configure multiple loyalty programs under one account and each program functions independently with its own configurations
  • Program Customization
    Configure currency settings, points expiration schedule, points conversion rate, cashback rate, and more

Rule Engine

Leverage our multi-attribute rule engine to create intricate accrual rules to fit your precise requirements.

  • Data Synchronization
    Pass real-time data from external systems or use batch processing by uploading files to update the transaction data and trigger the accrual rules
  • Customizable Attributes
    Use global attributes across your rule groups, manage local attributes to add custom attributes, and use derived attributes to create smarter accrual rules
  • Rule Groups
    Create rules groups to organize and prioritize your rules better, with the option to set a maximum points limit for each group.
  • Member Insights
    Access member data, and attributes, and use conditions to create as many rules to award either flat points or set up a points multiplier.

Loyalty Tiers

Reinforce brand affinity by designing loyalty tiers to offer higher rewards for higher levels of loyalty

  • Tailored Tiers
    Customize your loyalty tiers with a unique icon, name, and a milestone to reach in order to be upgraded to the next tier.
  • Points Multiplier
    Add a points multiplier rule for every tier to award more points to the loyalty tier members
Documentation

Docs to help you integrate effortlessly

Access our detailed documentation that covers all aspects of the API integrations including transactions, accrual, and redemption options. From setting up the API to fully configuring your loyalty program, our in-depth documentation helps with each step of the journey.

Trusted by enterprises around the globe

hsbc logodanamon logovisa logomastercard logouob logostandard chartered

Security, privacy, and compliance at the forefront

Data protection is of utmost importance at LBMS, and we are committed to providing a safe, secure, and compliant loyalty ecosystem for enterprises with the highest standards of data security and privacy across storage, exchange, collection, and processing.

Hear from our happy customers

Our loyalty management shines through Giift

“We appreciate Giift’s efficient client management. The level of detail and accountability demonstrated on each project is great, leading to a tremendous improvement in customer engagement. We will surely recommend their services to other banks.”

Siny Antony Davis

Manager - Cards Portfolio Management, Retail Banking Group - CBI

Our trusted partner in becoming the best booker rewards program

“TBO+ has redefined our booker’s experience while redeeming reward points across 14 countries currently. We have received tremendous response from agencies, bookers, and suppliers on the ease of use of the platform. Giift’s team is closely partnering with us through the journey of making TBO+ the best Booker Rewards Program in the B2B travel space globally.”

Vijayeta James

Global Sales Effectiveness Leader, TBO Holidays

Giift has taken our rewards program to a new height

“Giift has made our loyalty program ‘MRewardz’, and has taken it to a new height. Cardholders are now more motivated to use their cards and earn MRewardz points. I believe Giift will make the program only more exciting and rewarding in the coming days.”

Md Abu Bokar Siddik

Head of Cards | Card Division, Mutual Trust Bank (MTB) Limited

Top-class customer engagement solution appreciated by customers

“Giift has been our SKYCOINS loyalty program facilitator since 2020. Their top-class customer engagement solutions are well appreciated across a wide range of customer segments and it is because of their facilitation that our SKYCOINS loyalty program is so popular with the customers.”

Nahid Farzana

Head of Cards Business, EASTERN BANK LIMITED

A cutting edge system and the right partner to grow with

“Giift is a true partner. We chose Giift as our loyalty provider to work with us across 17 countries in Africa. The Giift team is extremely flexible and fully supportive throughout the way. The system is cutting edge - from the user interface to the options provided to our consumers. We are confident that we have selected the right partner to grow our customer base with.”

Motaz Ben Saoud

Motaz Ben Saoud, Corporate Retail Officer, OLA ENERGY